{"id":161,"date":"2010-11-24T16:28:32","date_gmt":"2010-11-24T16:28:32","guid":{"rendered":"http:\/\/www.targetintelligence.com.ar\/wordpress\/?page_id=161"},"modified":"2010-12-10T20:03:09","modified_gmt":"2010-12-10T20:03:09","slug":"161-2","status":"publish","type":"page","link":"https:\/\/www.targetintelligence.com.ar\/?page_id=161","title":{"rendered":"Target for New Products"},"content":{"rendered":"<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-162\" src=\"http:\/\/www.targetintelligence.com.ar\/wordpress\/wp-content\/uploads\/2010\/11\/soluciones_bannerTNP.jpg\" alt=\"\" width=\"882\" height=\"460\" srcset=\"https:\/\/www.targetintelligence.com.ar\/wp-content\/uploads\/2010\/11\/soluciones_bannerTNP.jpg 882w, https:\/\/www.targetintelligence.com.ar\/wp-content\/uploads\/2010\/11\/soluciones_bannerTNP-600x313.jpg 600w, https:\/\/www.targetintelligence.com.ar\/wp-content\/uploads\/2010\/11\/soluciones_bannerTNP-300x156.jpg 300w\" sizes=\"(max-width: 882px) 100vw, 882px\" \/><\/p>\n<p>Es clave la definici\u00f3n del target al momento de lanzar un producto. Las variables deben ser analizadas exhaustivamente. TFNP brinda soporte en el armado del target m\u00e9dico y combina varias actividades en este proceso:<\/p>\n<p>Previo al lanzamiento:<\/p>\n<ol>\n<li><span class=\"lst\">Definici\u00f3n de m\u00e9dicos potenciales.<\/span><\/li>\n<li><span class=\"lst\">Incorporaci\u00f3n de valores de cada variable por cada uno de los m\u00e9dicos potenciales.<\/span><\/li>\n<li><span class=\"lst\">Armado de un algoritmo que contemple todas las variables, asignaci\u00f3n de ponderaciones por variable y rankeo final.<\/span><\/li>\n<li><span class=\"lst\">Validaci\u00f3n el campo mediante una aplicaci\u00f3n web.<\/span><\/li>\n<li><span class=\"lst\">Determinaci\u00f3n target final validado por la fuerza de ventas.<\/span><\/li>\n<\/ol>\n<p>Posterior al lanzamiento:<\/p>\n<ol>\n<li><span class=\"lst\">Tracking de los resultados durante 12 o 24 meses mediante Target Matrix.<\/span><\/li>\n<li><span class=\"lst\">Reporte de status a la compa\u00f1\u00eda para la calibraci\u00f3n de las acciones.<\/span><\/li>\n<\/ol>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-169\" src=\"http:\/\/www.targetintelligence.com.ar\/wordpress\/wp-content\/uploads\/2010\/11\/sep21.jpg\" alt=\"\" width=\"882\" height=\"50\" srcset=\"https:\/\/www.targetintelligence.com.ar\/wp-content\/uploads\/2010\/11\/sep21.jpg 882w, https:\/\/www.targetintelligence.com.ar\/wp-content\/uploads\/2010\/11\/sep21-600x34.jpg 600w, https:\/\/www.targetintelligence.com.ar\/wp-content\/uploads\/2010\/11\/sep21-300x17.jpg 300w\" sizes=\"(max-width: 882px) 100vw, 882px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Es clave la definici\u00f3n del target al momento de lanzar un producto. Las variables deben ser analizadas exhaustivamente. TFNP brinda soporte en el armado del target m\u00e9dico y combina varias actividades en este proceso: Previo al lanzamiento: Definici\u00f3n de m\u00e9dicos potenciales. Incorporaci\u00f3n de valores de cada variable por cada uno de los m\u00e9dicos potenciales. Armado [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":8,"menu_order":4,"comment_status":"closed","ping_status":"closed","template":"template-fullwidth.php","meta":[],"_links":{"self":[{"href":"https:\/\/www.targetintelligence.com.ar\/index.php?rest_route=\/wp\/v2\/pages\/161"}],"collection":[{"href":"https:\/\/www.targetintelligence.com.ar\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.targetintelligence.com.ar\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.targetintelligence.com.ar\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.targetintelligence.com.ar\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=161"}],"version-history":[{"count":8,"href":"https:\/\/www.targetintelligence.com.ar\/index.php?rest_route=\/wp\/v2\/pages\/161\/revisions"}],"predecessor-version":[{"id":286,"href":"https:\/\/www.targetintelligence.com.ar\/index.php?rest_route=\/wp\/v2\/pages\/161\/revisions\/286"}],"up":[{"embeddable":true,"href":"https:\/\/www.targetintelligence.com.ar\/index.php?rest_route=\/wp\/v2\/pages\/8"}],"wp:attachment":[{"href":"https:\/\/www.targetintelligence.com.ar\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=161"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}